The intricacies of investor psychology shed light on what people are doing to miss out on long-term opportunities—and on how advisors can help them overcome those behavioral hurdles, according to a recent report from Franklin Templeton Investments.
Behavioral phenomena can have a negative impact on investor psychology, says Franklin Templeton in a wide-ranging “thought leadership” comment, “2020 Vision: Time to Take Stock,” on its public website.
Investors experienced loss during the 2008-2009 financial market crisis, and much of their negative perceptions of market growth stems from that time. As a result, many investors are afraid of experiencing the same sort of loss now.
With the help of Predictably Irrational author and behavioral economist Dan Ariely, Franklin Templeton pinpoints three behavioral reasons why investors may be missing out on opportunities for the long term.


